Rough Riders Society is a lifestyle brand and online community inspired by the spirit of the untamed. We create timeless apparel and curated goods for those who live with purpose, embrace the wild, and find freedom in the in-between.

It's a legacy.
Rough Riders Society started with a love for horses passed down through generations. We're here to make the riding world more open, more modern, and more inclusive, without losing the roots that got us here. It’s about honouring the past while riding into the future.
A windswept soundscape from the southeastern coast of Ireland, where sea meets saddle. Curated for the Rough Riders Society, heritage, grit, and quiet rebellion. For morning gallops, fireside reflections, and everything in between. Members only.
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